AAA计划 — 评估、行动、提升,助你升级广告账户!





The AAA Program: Assessment, Action, Ascension is a comprehensive course designed to equip you and your team with the knowledge and tools to elevate your ad accounts to the next level.
With hours of unparalleled insights, insider best practices, and helpful tools, this program covers everything from setting client expectations to creative scaling. You’ll learn about client goal setting, reporting, funnel structure, and much more.
The AAA Program brings junior to mid-level ad buyers into the big leagues and serves as a full-team training tool.
By completing this course, you and your team will achieve a deep understanding of assessment, take decisive action, and ascend to new heights in advertising.

  • 教程编号:5254766597
  • 教程语言:英语 / 无字幕
  • 安全扫描:无病毒无插件 / 云查杀 Virustotal Virscan
  • 培训机构:未知
  • 文件大小:5.6GB
  • 文件格式:视频 / 文档 / 图文
  • 压缩软件:7ZIP
  • 视频播放:完美解码

AAA Program Assessment, Action, Ascension
  │      01-Introduction To Assessment, Action And Ascension.mkv
  ├─02-Phase One- Assessment
  │  │  01-Phase 1- The Customer Assessment.mkv
  │  │  02-Phase 1- Reporting Overview.mkv
  │  │  03-Phase 1- Understanding The difference between Hard and Soft Metrics.mkv
  │  │  04-Phase 1- Reporting Discussion Between Pros.mkv
  │  │  05-Phase 1- Google Data Studio Supermetrics Reporting.mkv
  │  │  06-Resources- Basic Financial Literacy for Clients.mp4.mkv
  │  │  06-Resources.txt
  │  │  07-Resources- Reporting Worksheet Template One.txt
  │  │  07-[TEMPLATE] - Media Buyer Financials - Updated Oct 2022.xlsx
  │  │  08-Resources- Reporting Worksheet Template Two.mkv
  │  │  08-Resources- Reporting Worksheet Template Two.txt
  │  │  09-Resources- Founders Membership Preview Optimization Walkthrough.mkv
  │  │  10-Resources For Beginners- How to Optimize Accounts Right Now.mkv
  │  │  12-Resources- Advanced Deep Audit of a Meta Account .mp4
  │  │  12-Resources- Advanced Deep Audit of a Meta Account.mp4
  │  │  │  └─11-Resources- MER vs aMER Worksheet
  │          11-Resources- MER vs aMER Worksheet.txt
  │          Live Walkthrough of MER vs. aMER Worksheet.mkv
  ├─03-Phase Two- Action
  │      01-Phase 2- Full Funnel Set-up and Targeting Research .mkv
  │      02-Phase 2- Placement Considerations and Technical Notes.mkv
  │      03-Phase 2- How One Agency Thinks About Optimization.mkv
  │      04-Resources- How to set a cost cap bid properly.mkv
  │      05-Resources Landing Page Inspiration.txt
  │      06-Resources- Website Teardowns and Audits with Kurt Elster (Interview)(1).mkv
  │      07-Resources- 17 Quick Wins to Improve Your DTC Landing Page.txt
  ├─04-Phase Three- Creative
  │      01-Phase 3- Building and Sourcing Creative.mkv
  │      02-Phase 3- Story Boarding, Different Platform Creative Examples and Creative Review.mp4
  │      03-Phase 3- Creative Testing, Analysis and Scaling.mkv
  │      04-Phase 3- Creative Reporting.mkv
  │      05-Resources- How To Set Up A Creative Testing Structure.txt
  │      06-Resources- How To Get Influencers for UGC, A Playbook (Interview).mp4
  │      07-Resources- Mini-Masterclass- Why Humans Buy Anything.mkv
  │      09--Resources- TikTok Spark Ads Instructions for Creators.pdf
  │      10--Resources- TikTok Ads Best Practices 2022.pdf
  ├─05-Phase Four- Diversification
  │      01-Phase 4- A beginners guide to TikTok Ads with Brad Klein.mkv
  │      02-Phase 4- Google Performance Max and YouTube Ads.mkv
  │      03-Phase 4- Email and SMS Basics.mkv
  │      04-Resources- Google- Affinity Audiences for Brand Advertisers.pdf
  │      05-Resources- TikTok Ads - Best Practices.pdf
  │      06-Resources TikTok Ads Mastery and Tips, with Cody Plofker.mkv
  │      06-Resources- TikTok Ads Mastery and Tips, with Cody Plofker.mkv
  │      07-Resources- Google Ads Deep Account Audit - Live Walkthrough(1).mkv
  │      08-Resources- Performance Max Resources.txt
  └─06-Phase Five- Tech Checks
          01-Phase 5- Pixel Check-up.mkv
          02-Phase 5- Understanding Aggregated Event Measurement (AEM).mkv
          03-Phase 5- Conversion API (CAPI) Check Up.mkv
          04-Phase 5- Catalog Set-up.mkv
          05-Resources- Meta Outage Notifications - Slack RSS Feed.txt