AAA计划 — 评估、行动、提升，助你升级广告账户！
电商之家 
各位宝宝们，你们是否正在寻找一种全面的课程，以提升你和你的团队的广告账户水平呢？别担心，现在有了AAA计划，让你轻松实现！
该全面课程旨在为你和你的团队提供知识和工具，以将你的广告账户提升到新的高度。通过数小时无与伦比的洞察力、内部最佳实践和有用的工具，本课程涵盖了从设置客户期望到创意扩展的所有内容。你将学习客户目标设定、报告、漏斗结构等等。
AAA计划将初级到中级的广告买家带入到大联盟，并作为全团队培训工具。
通过完成本课程，你和你的团队将深入了解评估、采取果断行动，并在广告领域中取得新的高度。
The AAA Program: Assessment, Action, Ascension is a comprehensive course designed to equip you and your team with the knowledge and tools to elevate your ad accounts to the next level.
With hours of unparalleled insights, insider best practices, and helpful tools, this program covers everything from setting client expectations to creative scaling. You’ll learn about client goal setting, reporting, funnel structure, and much more.
The AAA Program brings junior to mid-level ad buyers into the big leagues and serves as a full-team training tool.
By completing this course, you and your team will achieve a deep understanding of assessment, take decisive action, and ascend to new heights in advertising.
- 教程编号：5254766597
- 教程语言：英语 / 无字幕
- 安全扫描：无病毒无插件 / 云查杀 Virustotal Virscan
- 培训机构：未知
- 文件大小：5.6GB
- 文件格式：视频 / 文档 / 图文
- 压缩软件：7ZIP
- 视频播放：完美解码
教程目录
AAA Program Assessment, Action, Ascension
├─01-Introduction
│ 01-Introduction To Assessment, Action And Ascension.mkv
├─02-Phase One- Assessment
│ │ 01-Phase 1- The Customer Assessment.mkv
│ │ 02-Phase 1- Reporting Overview.mkv
│ │ 03-Phase 1- Understanding The difference between Hard and Soft Metrics.mkv
│ │ 04-Phase 1- Reporting Discussion Between Pros.mkv
│ │ 05-Phase 1- Google Data Studio Supermetrics Reporting.mkv
│ │ 06-Resources- Basic Financial Literacy for Clients.mp4.mkv
│ │ 06-Resources.txt
│ │ 07-Resources- Reporting Worksheet Template One.txt
│ │ 07-[TEMPLATE] - Media Buyer Financials - Updated Oct 2022.xlsx
│ │ 08-Resources- Reporting Worksheet Template Two.mkv
│ │ 08-Resources- Reporting Worksheet Template Two.txt
│ │ 09-Resources- Founders Membership Preview Optimization Walkthrough.mkv
│ │ 10-Resources For Beginners- How to Optimize Accounts Right Now.mkv
│ │ 12-Resources- Advanced Deep Audit of a Meta Account .mp4
│ │ 12-Resources- Advanced Deep Audit of a Meta Account.mp4
│ │ │ └─11-Resources- MER vs aMER Worksheet
│ 11-Resources- MER vs aMER Worksheet.txt
│ Live Walkthrough of MER vs. aMER Worksheet.mkv
│
│
├─03-Phase Two- Action
│ 01-Phase 2- Full Funnel Set-up and Targeting Research .mkv
│ 02-Phase 2- Placement Considerations and Technical Notes.mkv
│ 03-Phase 2- How One Agency Thinks About Optimization.mkv
│ 04-Resources- How to set a cost cap bid properly.mkv
│ 05-Resources Landing Page Inspiration.txt
│ 06-Resources- Website Teardowns and Audits with Kurt Elster (Interview)(1).mkv
│ 07-Resources- 17 Quick Wins to Improve Your DTC Landing Page.txt
├─04-Phase Three- Creative
│ 01-Phase 3- Building and Sourcing Creative.mkv
│ 02-Phase 3- Story Boarding, Different Platform Creative Examples and Creative Review.mp4
│ 03-Phase 3- Creative Testing, Analysis and Scaling.mkv
│ 04-Phase 3- Creative Reporting.mkv
│ 05-Resources- How To Set Up A Creative Testing Structure.txt
│ 06-Resources- How To Get Influencers for UGC, A Playbook (Interview).mp4
│ 07-Resources- Mini-Masterclass- Why Humans Buy Anything.mkv
│ 09--Resources- TikTok Spark Ads Instructions for Creators.pdf
│ 10--Resources- TikTok Ads Best Practices 2022.pdf
├─05-Phase Four- Diversification
│ 01-Phase 4- A beginners guide to TikTok Ads with Brad Klein.mkv
│ 02-Phase 4- Google Performance Max and YouTube Ads.mkv
│ 03-Phase 4- Email and SMS Basics.mkv
│ 04-Resources- Google- Affinity Audiences for Brand Advertisers.pdf
│ 05-Resources- TikTok Ads - Best Practices.pdf
│ 06-Resources TikTok Ads Mastery and Tips, with Cody Plofker.mkv
│ 06-Resources- TikTok Ads Mastery and Tips, with Cody Plofker.mkv
│ 07-Resources- Google Ads Deep Account Audit - Live Walkthrough(1).mkv
│ 08-Resources- Performance Max Resources.txt
└─06-Phase Five- Tech Checks
01-Phase 5- Pixel Check-up.mkv
02-Phase 5- Understanding Aggregated Event Measurement (AEM).mkv
03-Phase 5- Conversion API (CAPI) Check Up.mkv
04-Phase 5- Catalog Set-up.mkv
05-Resources- Meta Outage Notifications - Slack RSS Feed.txt
