教你如何创建优质内容获得稳定的客户流(Customers From Content)

教你如何创建优质内容获得稳定的客户流(Customers From Content)

通过6部教程,学习如何使用内容获得稳定的客户流。

模块1 -明确目标
模块2 -创建突出的内容
模块3 -内容推广
模块4 -博客转换
模块5 -如何衡量内容营销的ROI
模块6 -建立一个作家团队

A 6 part system for getting a steady stream of customers through content.

Module 1 – Know exactly who to target
Module 2 – Creating content that stands out
Module 3 – Content promotion
Module 4 – Blog conversion
Module 5 – How to measure the ROI of content marketing
Module 6 – Building a team of writers

 

教程目录:

Customers From Content
└─Customers From Content
├─01-Start Here
│ 01-CFC Working Strategy.docx
│ 01-Customers From Content 1.mkv
│ 01-Customers From Content 2.mkv
│ 01-Customers From Content 3.mkv
│ 01-Screenshot 2018-07-03 Customers From Content(1).png
│ 01-Screenshot 2018-07-03 Customers From Content.png
├─02-Module 1 User Research
│ 01-Module 1.1 – Specificity Strategy vs. Mirage Content.pdf
│ 01-Screenshot 2018-07-03 Customers From Content.png
│ 01-Specific vs. Mirage Content.mkv
│ 02-CFC Working Strategy.docx
│ 02-Identifying Your Best Customers.mkv
│ 02-Module 1.2 – Identifying Your Best Customers.pdf
│ 02-Screenshot 2018-07-03 Customers From Content.png
│ 03-1.3 Getting a Deep Understanding of Your Best Customers.txt
│ 03-Establishing a User Research Plan and Analyzing Results.mkv
│ 03-Getting a Deep Understanding of Your Best Customers.mkv
│ 03-Module 1.3.1 – Understanding of Your Best Customers.pdf
│ 03-Module 1.3.2 – Tactics to asking questions.pdf
│ 03-Module 1.3.3 – Crafting your user research plan and analyzing results.pdf
│ 03-Screenshot 2018-07-03 Customers From Content(1).png
│ 03-Screenshot 2018-07-03 Customers From Content(2).png
│ 03-Screenshot 2018-07-03 Customers From Content.png
│ 03-Tactics to Getting User Research Questions Answered.mkv
│ 04-1.4 Executing on Module 1’s Action Items 2.png
│ 04-1.4 Executing on Module 1’s Action Items.png
├─03-Module 2 Content
│ 01-2.1 Content Frameworks.mkv
│ 01-Module 2.1 – Introduction to Content Frameworks.pdf
│ 01-Screenshot 2018-07-03 Customers From Content.png
│ 02-2.2 Mapping Content to the Sales Funnel.mkv
│ 02-Module 2.2 – Mapping Content to the Sales Funnel.pdf
│ 02-Screenshot 2018-07-03 Customers From Content.png
│ 03-2.3 Case Studies.mkv
│ 03-2.3 Case Studies.txt
│ 03-Module 2.3 – Case Studies.pdf
│ 03-Screenshot 2018-07-03 Customers From Content.png
│ 04-2.4 Narratives.mkv
│ 04-2.4 Narratives.txt
│ 04-Module 2.4 – Narratives.PDF
│ 04-Screenshot 2018-07-03 Customers From Content.png
│ 05-2.5 How To.mkv
│ 05-2.5 How To.txt
│ 05-Module 2.5 – How To.pdf
│ 05-Screenshot 2018-07-03 Customers From Content.png
│ 06-2.5 How To.mkv
│ 06-2.6 Mega Projects.txt
│ 06-Module 2.6 – Mega Projects.pdf
│ 06-Screenshot 2018-07-03 Customers From Content.png
│ 07-2.7 Opinion.mkv
│ 07-2.7 Opinion.txt
│ 07-Module 2.7 – Opinion.pdf
│ 07-Screenshot 2018-07-03 Customers From Content.png
│ 08- 2.8 Data.txt
│ 08-2.8 Data.mkv
│ 08-Module 2.8 – Data.pdf
│ 08-Screenshot 2018-07-03 Customers From Content.png
├─04-Module 3 Promotion
│ 01-3.1 Introduction to Content Promotion.mkv
│ 01-Module 3.pdf
│ 01-Screenshot 2018-07-03 Customers From Content.png
│ 02-3.2 Content Promotion Research.mkv
│ 02-Module 3.2 – Researching Promotion Channels.pdf
│ 02-Screenshot 2018-07-03 Customers From Content.png
│ 03-3.3 Community Content Promotion 2.mkv
│ 03-3.3 Community Content Promotion 3.mkv
│ 03-3.3 Community Content Promotion.mkv
│ 03-3.3 Community Content Promotion.txt
│ 03-Module 3.3 – Community Promotion Strategies.pdf
│ 03-Screenshot 2018-07-03 Customers From Content.png
│ 04-3.4 Influencer Promotion.mkv
│ 04-Module 3.4 – Leveraging Influencers For Promotion.pdf
│ 04-Screenshot 2018-07-03 Customers From Content.png
│ 05-3.5 Guest Posting Strategy.mkv
│ 05-Module 3.5 – Guest Posting Strategy.pdf
│ 05-Screenshot 2018-07-03 Customers From Content.png
│ 06-3.6 PR Promotion Strategy.mkv
│ 06-Module 3.6 – PR as a Promotion Strategy.pdf
│ 06-Screenshot 2018-07-03 Customers From Content.png
├─05-Module 4 Conversions
│ 01-4.1 Calls-to-Action.mkv
│ 01-Module 4.1 – Calls to Action.pdf
│ 01-Screenshot 2018-07-03 Customers From Content.png
│ 02-4.2 Email Newsletter vs. Product CTAs.mkv
│ 02-Lead Nurture vs. Direct Conversions.xlsx
│ 02-Module 4.2 – Lead Nurture vs. Direct Conversions.pdf
│ 02-Screenshot 2018-07-03 Customers From Content.png
│ 03-4.3 Content Conversion Case Studies.mkv
│ 03-Module 4.3 – Blog Conversion Examples.pdf
│ 03-Screenshot 2018-07-03 Customers From Content.png
│ 04-4.4 AB Testing (Blog CTAs).mkv
│ 04-4.4 AB Testing (Blog CTAs).txt
│ 04-Module 4.4 – AB Testing.pdf
│ 04-Screenshot 2018-07-03 Customers From Content(1).png
│ 04-Screenshot 2018-07-03 Customers From Content.png
├─06-Module 5 ROI and Analytics
│ 01-5.1 Understanding Content Marketing ROI.mkv
│ 01-Module 5.1 – Content Marketing CAC.pdf
│ 01-Screenshot 2018-07-03 Customers From Content.png
│ 02-5.2 The CAC Model.mkv
│ 02-G&C Content Marketing CAC Model.xlsx
│ 02-Goal Setting and Sensitivities.mkv
│ 02-Sales and PPC CAC.mkv
│ 02-Screenshot 2018-07-03 Customers From Content(1).png
│ 02-Screenshot 2018-07-03 Customers From Content(2).png
│ 02-Screenshot 2018-07-03 Customers From Content.png
│ 03-5.3 Which Google Analytics Reports Are Useful for Content Marketing.mkv
│ 03-5.3 Which Google Analytics Reports Are Useful for Content Marketing.txt
│ 03-Screenshot 2018-07-03 Customers From Content(1).png
│ 03-Screenshot 2018-07-03 Customers From Content.png
│ 03-Setting Up Google Analytics Goals.mkv
└─07-Module 6 Scaling
01-6.1 Why A Content Marketer Isn’t A Writer.mkv
01-Module 6.1 – A content manager isn’t a writer.pdf
01-Screenshot 2018-07-03 Customers From Content.png
02-6.2 Options to Create High Quality Content at Scale.mkv
02-Module 6.2 – Options to Create Quality Content at Scale.pdf
02-Screenshot 2018-07-03 Customers From Content.png
03-6.3 How to Find and Hire Writers.mkv
03-Grow-and-Convert-Writer-Onboarding-Guide.pdf
03-Module 6.3 – How To Find and Evaluate Freelance Writers.pdf
03-Screenshot 2018-07-03 Customers From Content.png
04-6.4 How Much to Pay Writers.mkv
04-Module 6.4 – How Much to Pay Writers.pdf
04-Screenshot 2018-07-03 Customers From Content.png
05-6.5 How to Manage Freelancer Writers.mkv
05-Module 6.5 – How to Manage Writers.pdf
05-Screenshot 2018-07-03 Customers From Content.png

 

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