[询盘案例库]较为不错的简单询盘回复,再注意下个别细节–[简单询盘只问价格]

询盘来源国家:DENMARK

产品行业:LED light

买家询盘:
Could you please send me information`s and price of your IP65 outdoor 120w led bulb.

供应商回盘:
Good day!Thanks for your kindly inquiry.We have 10w-200W outdoor led flood light in good quality with 2 years warranty. Details are attached for you.Pls check your interested models.At last could you let me know more about your business, and then we can help you better. I have several questions hopefully you could answer: 1.How many led flood light would you going to buy? 2.Have you imported from China?Any comments by return will be much appreciated. It will be our big pleasure if we have opportunities to be on service of you in near future.   Looking forward to your prompt response.

回盘备注:对于此类询盘的回复,客户的采购意向是否不太明确?这样回复有问题吗?

专家点评:回复的不错,简单明了,而且提出问题引导客户配合,思路很好,但有两个细节可以做得更好,一是介绍过自己的产品后,可以用一两句话说下自己产品的优势,如产品通过……认证,或测试寿命之类的技术参数等,二是提问的时候加以适当说明,例如,产品根据订货量会有x%-x%的价格区别,你们这次计划采购多少?你们之前有从中国进口过同类产品吗?哪个港口离你们最近?
但从询盘来看,内容很简单,客户没有提及任何具体的贸易细节内容,可能目前采购需求并不明确,要适当降低自己的期望值,这样的客户可能不会马上有单,不回复邮件的话也很正常,可以长期培养下。

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